Is your website prepared for Google’s mobile first index?

This past November Google announced that it was starting to test indexing their mobile index as the primary index above desktop. Prior to this announcement Google was using the desktop version of sites to feed the algorithm despite the fact that user behavior has shifted towards the majority being mobile. We all know as consumers … Continue reading “Is your website prepared for Google’s mobile first index?”

Why spending less on paid search marketing can lead to a better website experience

Paid search marketing is a quick and easy way to get listed on Google and other search engines for the keywords that are related to your business. Unfortunately, paid search marketing is also very expensive. Search engine optimization (SEO) can help you to save money while getting more targeted visitors at the same time. Paid … Continue reading “Why spending less on paid search marketing can lead to a better website experience”

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